{"id":1267,"date":"2020-08-13T12:03:29","date_gmt":"2020-08-13T10:03:29","guid":{"rendered":"https:\/\/www.investguru.cz\/cs\/?p=1267"},"modified":"2022-04-12T14:30:04","modified_gmt":"2022-04-12T12:30:04","slug":"rozdil-poradce-prodejce","status":"publish","type":"post","link":"https:\/\/www.investguru.cz\/cs\/rozdil-poradce-prodejce\/","title":{"rendered":"2 d\u016fle\u017eit\u00e9 rozd\u00edly mezi investi\u010dn\u00edm poradcem a prodejcem investi\u010dn\u00edch produkt\u016f"},"content":{"rendered":"<div class=\"single-featured-video\"><iframe loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/4Y6A98ILq-4?rel=0&amp;showinfo=0&amp;autoplay=1&amp;modestbranding=1\" width=\"720\" height=\"405\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/div>\n<h2>P\u0159epis videa<\/h2>\n<p>Jak typicky pozn\u00e1te, \u017ee jste se potkali s investi\u010dn\u00edm poradcem, nebo s prodejcem investi\u010dn\u00edch produkt\u016f?<\/p>\n<p>No, jednodu\u0161e.<\/p>\n<h3>Jeden mluv\u00ed, druh\u00fd naslouch\u00e1<\/h3>\n<p>Poradce se prvn\u00ed hodn\u011b pt\u00e1. A naslouch\u00e1.<\/p>\n<p>Prodejce se zept\u00e1 na jednu, dv\u011b v\u011bci. Jenom aby si ujasnil, kolik m\u00e1te pen\u011bz. A pak u\u017e to do v\u00e1s sype.<\/p>\n<p>C\u00edlem prodejce je zasypat v\u00e1s tolika informacemi a takov\u00fdmi benefity toho produktu, kter\u00fd prod\u00e1v\u00e1, abyste si \u0159ekli: \u201eNo to nem\u016f\u017eu nekoupit.\u201c Abyste ud\u011blali emo\u010dn\u00ed rozhodnut\u00ed. Abyste se ide\u00e1ln\u011b na m\u00edst\u011b rozhodli a koupili si za 100 tis\u00edc, nebo za milion, nebo za 10 milion\u016f n\u011bco, co ten prodejce nab\u00edz\u00ed.<\/p>\n<p>Poradce prvn\u00ed se sna\u017e\u00ed zjistit, co vlastn\u011b pot\u0159ebujete.<\/p>\n<p>V jak\u00e9 jste \u017eivotn\u00ed f\u00e1zi. Kolik v\u00e1m je let. Kolik m\u00e1te pen\u011bz. Kolik m\u00e1te dluh\u016f. A teprve potom krok za krokem, jak v\u00e1s pozn\u00e1v\u00e1, za\u010d\u00edn\u00e1 p\u0159edstavovat, co by pro v\u00e1s mo\u017en\u00e1 \u0161lo ud\u011blat.<\/p>\n<p>Tak\u017ee a\u017e p\u0159\u00ed\u0161t\u011b se potk\u00e1te s n\u011bk\u00fdm, kdo s v\u00e1mi bude cht\u00edt \u0159e\u0161it investice, dejte si pozor na jeho p\u0159\u00edstup.<\/p>\n<p>Zapn\u011bte si stopky a sledujte, jako na t\u011bch \u0161achov\u00fdch hodin\u00e1ch, kdo hraje d\u00e9le. Kdo mluv\u00ed d\u00e9le.<\/p>\n<p>A podle toho tro\u0161ku pozn\u00e1te taky, s k\u00fdm jste se potkali.<\/p>\n<p>A to pro v\u00e1s m\u016f\u017ee b\u00fdt docela d\u016fle\u017eit\u00e9.<\/p>\n<p>Proto\u017ee mnohem lep\u0161\u00ed je investice \u0159e\u0161it s poradcem, ne\u017e s n\u011bk\u00fdm, kdo se v\u00e1m sna\u017e\u00ed n\u011bco prodat.<\/p>\n<h3>Jednomu jde o provizi, druh\u00e9mu o vztah<\/h3>\n<p>Ten, kdo se v\u00e1m sna\u017e\u00ed n\u011bco prodat, tak m\u00e1 jednor\u00e1zovou motivaci. Jeho provize p\u0159ijde v okam\u017eiku, kdy v\u00e1m to prod\u00e1.<\/p>\n<p>Zn\u00e1m spoustu lid\u00ed, kte\u0159\u00ed \u0159\u00edkaj\u00ed: <em>\u201eNo j\u00e1 v\u00e1m tady te\u010f prod\u00e1m tenhle fond a budu se o v\u00e1s cel\u00fd \u017eivot starat.\u201c<\/em><\/p>\n<p><em>\u201eHmm, ale Vy dostanete provizi te\u010f, a za co se o m\u011b budete starat za 10 let? Nebo za 20 let?\u201c<\/em><\/p>\n<p><strong>Prodejce se o v\u00e1s nebude starat.<\/strong><\/p>\n<p>Ta realita je takov\u00e1, \u017ee prost\u011b prodejce prod\u00e1 a jde d\u00e1l. Mo\u017en\u00e1 se n\u011bkdy vr\u00e1t\u00ed, ale neb\u00fdv\u00e1 to \u00fapln\u011b \u010dasto. A to sami zn\u00e1te ka\u017ed\u00fd ze sv\u00e9ho \u017eivota.<\/p>\n<p>Poradce v investov\u00e1n\u00ed znamen\u00e1 dlouhodob\u00fd vztah.<\/p>\n<p>Poradenstv\u00ed nem\u016f\u017ee b\u00fdt kr\u00e1tkodob\u00e9. Respektive mo\u017en\u00e1 m\u016f\u017ee n\u011bkdy kr\u00e1tkodob\u011b taky pomoct vy\u0159e\u0161it, ale obecn\u011b investi\u010dn\u00ed poradenstv\u00ed je p\u0159edev\u0161\u00edm b\u011bh na dlouhou tra\u0165.<\/p>\n<p>A proto k tomu poradce mus\u00ed vztahu p\u0159istupovat tro\u0161ku jin\u00fdm zp\u016fsobem.<\/p>\n<p>Nem\u016f\u017ee fungovat stylem: <em>\u201eProdat a nazdar\u201c<\/em>. Ale m\u011bl by fungovat stylem:<\/p>\n<p><em>\u201eTe\u010f V\u00e1m n\u011bco porad\u00edm, pak se na to pod\u00edv\u00e1me, budeme to upravovat, jak se bude m\u011bnit \u017eivot. A bude se m\u011bnit sv\u011bt kolem n\u00e1s. Doufejme, \u017ee za 30, 40 nebo 20 let dojdeme k tomu, co je pro V\u00e1s d\u016fle\u017eit\u00e9. N\u011bjak\u00e1 <a href=\"https:\/\/www.investguru.cz\/cs\/nekonecna-renta-neni-draha\/\">renta, kter\u00e1 je nekone\u010dn\u00e1<\/a>. Ve v\u00fd\u0161i, kter\u00e1 V\u00e1s zabezpe\u010duje tak, jak Vy pot\u0159ebujete.\u201c<\/em><\/p>\n<p>My pod zna\u010dkou <a href=\"https:\/\/www.fichtner.cz\/\">Fichtner<\/a> propagujeme dlouhodob\u00e9 poradenstv\u00ed. Takov\u00e9, jak\u00e9 si mysl\u00edme, \u017ee m\u00e1 b\u00fdt. Takov\u00e9, jak\u00e9 bychom sami cht\u011bli pro sebe.<\/p>\n<p>Proto na v\u011bci kouk\u00e1me tro\u0161ku jinak. A m\u00e1me tro\u0161ku jin\u00fd p\u0159\u00edstup. A na za\u010d\u00e1tku se v\u00e1s budeme hodn\u011b a hodn\u011b pt\u00e1t.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Jak rychle poznat, s k\u00fdm m\u00e1te tu \u010dest, abyste toho nemuseli litovat.<\/p>\n","protected":false},"author":2,"featured_media":1268,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"video","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[4],"tags":[],"class_list":["post-1267","post","type-post","status-publish","format-video","has-post-thumbnail","category-video-tipy","post_format-post-format-video","entry"],"_links":{"self":[{"href":"https:\/\/www.investguru.cz\/cs\/wp-json\/wp\/v2\/posts\/1267","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.investguru.cz\/cs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.investguru.cz\/cs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.investguru.cz\/cs\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.investguru.cz\/cs\/wp-json\/wp\/v2\/comments?post=1267"}],"version-history":[{"count":6,"href":"https:\/\/www.investguru.cz\/cs\/wp-json\/wp\/v2\/posts\/1267\/revisions"}],"predecessor-version":[{"id":1972,"href":"https:\/\/www.investguru.cz\/cs\/wp-json\/wp\/v2\/posts\/1267\/revisions\/1972"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.investguru.cz\/cs\/wp-json\/wp\/v2\/media\/1268"}],"wp:attachment":[{"href":"https:\/\/www.investguru.cz\/cs\/wp-json\/wp\/v2\/media?parent=1267"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.investguru.cz\/cs\/wp-json\/wp\/v2\/categories?post=1267"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.investguru.cz\/cs\/wp-json\/wp\/v2\/tags?post=1267"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}